Short Television Advertisement

The video above is the shortened version of our full television advertisement. The main concept of our advertisement is still present in this version, still with all the necessary product information. The advert includes the same song, the same actor, similar editing style, so it's easily recognisable for our viewers. This version has been cut to only 30 seconds long, which is more than half the time of our original advertisement. The main reason for doing this would be to save advertisement costs, as you wouldn't be paying for as much air time. 


Towards the end of the video, we include our website details telling the viewers to see our full advertisement if they haven't seen it already. This is a good way for our viewers to get connected with our product, yet still being completely free for us to promote. We believe that we have still portrayed the main message through our shortened version. Our full advertisement will be released first to get our brand name across to the viewers, due to the longer air time. However in a few weeks, we shall replace it with our shortened version to save advertisement costs.